A brand that epitomizes ego and over-the-top consumption like few others. Given GM's dire straits, its survival is questionable....
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I believe good brands are about telling good stories, creating an experience, speaking a language that connects consumers and makes them passionate followers...who in turn tell stories on behalf of your brand. I'm a sucker for well designed brand experiences that work their way into your lifestyle before you even know it.
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Monica Romero
http://www.littlebrandmonkey.com/
LinkedIn Profile: http://www.linkedin.com/in/monicaromero
http://www.littlebrandmonkey.com/
LinkedIn Profile: http://www.linkedin.com/in/monicaromero
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